Brand: Paragon Footwear
Platform: Digital Marketplaces
Problem:
- Paragon, India’s leading footwear brand, struggled with managing a large product catalog across 12+ fulfillment centers.
- High out-of-stock percentages led to sales losses and inefficient inventory management.
- Aligning stock levels with regional demand was a challenge that impacted overall operational efficiency and profitability.
Solution:
- Implemented a customized inventory plan based on Tensight’s (Tenovia’s proprietary AI platform) effective ROS (Rate of Sale), which factors in the actual days the inventory was available.
- Tailored the inventory plan to each marketplace, analyzing performance at a style-level to optimize stock allocation.
- Categorized inventory based on region and warehouse to ensure efficient distribution.
- Focused on prioritizing discounted products and new launches to maximize sales potential.
- Streamlined replenishment processes to better align stock with regional demand and reduce stockouts.
Impact:
Paragon’s improved inventory management led to the brand being accredited as a Platinum Seller on Flipkart. The streamlined inventory planning process resulted in greater operational efficiency, enabling the brand to better align stock levels with regional demand and optimize overall performance
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