Yrs of Exp – 3 to 4
Location – Bangalore / Chennai
- Data mining, and analytics., Social marketing role for a B2C or ecommerce firm with at least 2 years in B2B digital marketing
- Hand on experience in running digital programs, advertising, and campaigns
- Must have built reporting dashboards for monitoring social media metrics to assess campaign performance.
- Blogging experience strongly preferred.
- Build and manage the company’s and client’s social media profiles and presence, including Facebook, Twitter, LinkedIn, Google+, Pinterest, and potentially additional channels (Snapchat, Instagram, Vine, etc.)
- Define the different kinds of social platforms that can be leveraged after studying the client industry and overall revenue projections and develop content strategy for each with timelines with estimation of budgets required.
- Formulate and execute content based plan to acquire, retain and engage customers and clients via effective social media advertising.