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Boost your sales on marketplaces with these 4 tips

Boost your sales on marketplaces with these 4 tips

Sure you have a cool, well-designed website for your brand. And of course, you want to direct all possible traffic onto it. However, in a dynamic e-commerce sphere, you have to be flexible and adopt a “sell anywhere” attitude to stay in the running and sell your product. Listing your brand on online marketplaces, such(…)

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4 Tips to Convert Post Engagement into Sales

4 Tips to Convert Post Engagement into Sales

Social Media as we know it today has morphed into a vibrant ecosystem which can be used by online marketers to build the audience and connect with them. It creates a level playing field as even small businesses can get their voice heard and compete against far bigger players. So it should not come as(…)

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Does Instagram impact sales?

Introduction Does Instagram impact sales? In short, yes!! Instagram is one of the most powerful social media platforms that has a huge influence on the sales of a brand. In the recently concluded Lakme Fashion week, nearly 90% of the interactions happened only on Instagram and the remaining were seen on Facebook and Twitter together.(…)

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Should I have a Facebook store for my eCommerce company

Introduction 1.9 Billion Active monthly users!!! What more can you ask for??? Facebook gives every brand a chance to engage with the most socially active and vibrant customer base and it is this potential that is attracting the biggest of the brands to start a store onFacebook. All these days brands used Facebook to merely(…)

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Top 3 must-dos to make your Magento Community edition superfast

Introduction We often hear customers complain about the slow performance of their Magento websites, so, in this post, we have decided to share three important tips to speed up your website. Top 3 Important tips to speed up Magento Like everything that comes free, Magento community Edition also has its own hiccups and slowing down(…)

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How to keep your customers?

Introduction For many eCommerce companies acquiring new customers seems to be a daunting task, however the real challenge lies in retaining the existing ones. As Jeff Bezos rightly said, “We see our customers as invited guests to a party, and we are the hosts. It’s our job every day to make every important aspect of(…)

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How to measure your eCommerce merchandising strategy?

Introduction Data is the key for any retailer today and thanks to the rapid technological advancements, we can measure every aspect of our merchandising strategy, understand our customers thoroughly and offer the best service to them. In today’s post, let us try and understand some of the key metrics that are required for evaluating the(…)

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Examples of the best Checkout

Introduction The checkout is that part of the user interface where the customer enters to complete his/her purchase of the product. It is the most important part of the sales funnel as this is the place where casual visitors are converted into loyal customers. With customer expectations increasing by the day, UI/UX designers strive hard(…)

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